Greenplac returns to CASACOR MS and presents this year's new products to clients and design professionals
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Greenplac, already among the largest players in the MDF market in the country, has taken another step towards consolidating the brand as a developer of products with added design. This is because, this year, the company returns to CASACOR MS, the largest and most complete exhibition of architecture, interior design, and landscaping in the Americas, to honor the edition in the state where the industry is based, and to present all the novelties in its catalog.
The event annually brings together renowned architects, designers, and landscapers, as well as the largest and best brands of coatings – among them, Greenplac. In this edition, the company will be featured in a series of environments, including those by architects Douglas Raldi, Andrea Daros, Maria José Orsi, and Ana Luisa Giacomini, who are signing the Art Lounge, the Colorful Garden, the kitchen, and the home office of the exhibition.
“Our patterns were chosen to bring the vision of these professionals to life and reflect modern, versatile, unique, and innovative design, in addition to Greenplac quality,” says José Roberto Colnaghi, chairman of the Board of Directors of Asperbras, the company that owns the MDF industry.
Always ahead when it comes to trends, the brand will also make CASCOR Mato Grosso do Sul the perfect stage to present the 'Conexões Collection' to the public and design professionals. Launched in the second half of 2021, the four new products are the continuation of the investment the brand made to elevate its visual identity in February this year.
The 'Conexões' collection is composed of the Carmel, Avellano, Linare, and Nox patterns – products that bring new possibilities to inspire balanced and significant compositions, projecting activities and experiences far beyond spaces. With the novelties, the company now offers 38 different patterns to its customers, inspired by major home fashion and design trends from the largest international design fairs.
“With an eye on market growth, Greenplac invested in a team of experts to identify new trends combined with strategic launches of patterns,” says José Roberto Colnaghi. “At Casacor MS, we will present the realization of these trends in the form of the new Greenplac MDF patterns, truly special, commercial, realistic, and innovative products, with the quality and excellence of the most modern factory in the country,” he declared.
The exhibition premieres this Wednesday (29th) in Campo Grande, a few kilometers from the Greenplac industry, located in Água Clara. To learn more about Greenplac's participation, simply access the brand's social media: @greenplacmdf.
https://greenplac.com.br